Stick To Either www or non-www Domain

While producing incredible content may get you some links, the truth is, you are going to have to do some "link building." This means reaching out to other website owners in the space to ask for links. Human users are already intrigued by your title; all that’s left to …

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Images That Build You Links

SEO marketers find that negative SEO attacks are becoming more prevalent as they continue working on a strategy. Yes, competitors might try to penalize your website and get your website removed from Google. How do you find people who value SEO enough to pay your prices? Pay attention to how …

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Alt text makes for a better user experience

It helps the search engines quickly determine what the page is about. Anyone with a site that provides useful content and has the right network can now drive organic traffic. It is worth noting that when it comes to link building, it is very difficult to find a site owner …

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‘Content is the King’, it is rightly said as the ranking of the website is dependent on the content of the webpage. The content should be engaging enough that it attracts the users. In fact, Search Engines penalize the websites which are not updated regularly with the current information. The …

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Finding the 'Low-Hanging Fruit'

It is worth noting that when it comes to link building, it is very difficult to find a site owner willing to give you a link freely. Usually you give something back in return. Think of the last time you wanted to purchase a product but knew next to nothing …

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Web search optimization techniques

You can initiate a productive relationship with market leaders by leaving intelligent, perceptive comments on their content, regularly. Then, you can feature them in one of your blogs or videos and send them an e-mail notifying them about it. In addition, you can also request them to share your content …

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SEO 301 redirect best practice

Content (marketing copy, etc) may be king when it comes to converting visitors, but for search engine rankings, link weight, domain authority and intelligent distribution of link weight appears to be much more effective, even when it means removing content. A lot of marketers focus on social in their online …

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Develop your follow-up approach

Customized information will make sure your brand is memorable and distinct from all your ho-hum competitors. Link building is often referred to as an integral part of any search engine optimisation campaign. A link to your website is simply your website address listed on some other website, where if you …

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Too Many On-page Links

Google prefers sites that are easy to navigate. This means having solid navigation in your top menu and other places on your site (like your sidebar and footer). It also allows Google to easily find related pages on your site. If you’re an SEO-newbie you’ll probably hear lots …

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Guest posting.

Users searching for your site on Google might not necessarily want to land on your homepage. is of primary importance to have relevant backlinks coming in to your website. Mind you! The links should have relevancy to the content of your page. The more the number of relevant backlinks coming …

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It’s time to revolutionize our approach to content curation

Faked and manipulated website content (even backlinks) can actually harm a website’s SEO. For this reason, creating newsworthy content that inspires viral sharing and natural linking is the best way to ensure valuable SEO-rich backlinks. Paying people to link to your site won’t pay off in the long …

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Choosing the Right Keywords to Optimize For

Keywords are single words, or more commonly strings of words, that represent the content of a web page and how people ask for web content. Keywords are strategically selected by optimizers and are intended to help your web content communicate in a way that resonates with humans and Google search …

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Show don't Tell

Humans are lazy creatures (That is probably the reason the ready-to-make food sell so much). They don’t have the patience to wait too long for anything. A faster loading website gives the user an amazing experience, which tempts him to come back again to visit your website. It acts …

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Don’t Forget to Check Plurals

If you want to generate traffic through search, it’s best to do keyword research before you start writing. This way, you can focus on keywords for which a certain amount of search volume already exists. From a quality page point of view, duplicate content is a low-quality indicator. Boilerplate …

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SEO LSI keyword best practice

Authority is built by earning links, or what some refer to as votes, for your website and is one of the quickest ways to rank quickly in Google. This is accomplished by creating great content that provides so much value that other high-authority websites reference it. Website performance metrics also …

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Recycle existing content

The degree to which search engines rely on evaluating link neighborhoods is not clear, and links from nonrelevant pages are still believed to help the rankings of the target pages. Think long term rather than short term. Short term will get you nowhere with SEO. There’s a danger that …

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Promote your content via social media (and beyond

SEO is connected to strong sales funnels and often shows a high return on investment (ROI). The goal of SEO is not to generate traffic but, rather, to generate sales leads and e-commerce revenue. When you run the same query on different search engines, you will probably get different results …

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Beauty is important and usability is even more critical

When you're wrting your fabulous website copy. remember that your keywords should be completely relevant to the subject you are writing about on the page. If you want to rank for ‘seo consultant’ and you stuff every webpage with these keywords even if they have nothing to do with these …

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Understanding the rationale behind backlinks indexing

Users will occasionally come to a page that doesn't exist on your site, either by following a broken link or typing in the wrong URL. Having a custom 404 page that kindly guides users back to a working page on your site can greatly improve a user's experience. Your 404 …

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Check out the keywords your competitors are targeting

Don’t get fooled by those agencies that offer 100% guarantee to get your website amongst the top results in a short time. The only one who can do this are Search Engines (which you can’t fool) themselves. Google is pushing towards more and more personalized search results, so …

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Higher Search Engine Rankings

As I mentioned, SEO is a long-term strategy. You won’t see results in the first week, and probably not even in the first month. Utilizing Social Media is a first step for many webmasters with nothing to offer, which is a reason why their young websites fail. Hitting up …

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Quick Tips for SEO

Maintaining a marketing strategy that complements your SEO is key in 2017, if you have a great product, get it out there and get it seen by potential customers. There has been debate on how much of your yearly budget you should be spending on marketing and the answer is …

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Focus on getting your targeted keyword in the headline early on

You need to migrate your website from one host to another, or one platform to another, even to a fresh domain. Website migrations are one of the most complicated aspects of any SEO campaign. Gaining backlinks is tough, as it involves convincing a website to share your website with their …

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Include these 1–2 keywords in specific parts of your post

Many blogging software packages automatically nofollow user comments, but those that don't can most likely be manually edited to do this. One thing’s for sure though, Google is getting smarter. It’s now much harder to take shortcuts or to pull the wool over its eyes and cheat your …

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Which page on my site is most relevant for that phrase?

You should definitely be using canonical URLs with keywords and a relevant directory structure that also includes keywords. You should also avoid using too many page variables after the URL. If you have several versions of your site in different languages, add visual cues linking to your multilingual content in …

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Technical aspects of search engine marketing

Do not even expect to be on the first page of the Google if you believe in the theory that link building is an outdated concept. Bing has a partnership with Facebook that allows it to access data on user behavior on Facebook and use that to influence rankings and …

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Why Does SEO Take So Long To… What?

In order to improve rankings for long-tail keywords, make sure that they’re present in your main body copy and page titles. If your website structure doesn’t allow for this, attach a blog or news feed to your site and create content around these topics, with the long-tail keywords …

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Project the right image

There is no minimum amount of words or text to rank in Google. Links with over optimized anchor text in articles or press releases distributed on other sites. SEO is not hard. It does, however take time – it involves technical tweaks on your website, competitive analysis/content strategy, and building …

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