Acquiring future-proof links

Google’s Keyword Planner is a free tool that can help you with keyword research. The tool is actually designed for the Google AdWords advertising program, and aims to help marketers select suitable keywords for ad placements. But it can also help you with search engine optimization. Make sure at …

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Influencer marketing and publishing opportunities.

Technical SEO is an often misunderstood discipline that many find difficult to pin down in exact terms. The age of backlinks matter. Links that have existed for a long time weigh more heavily in your website’s link graph. Very often, a quick reaction can mean the difference between success …

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Publish content that has a high potential for shareability

Not every link is created equal. Every site has links that are less important or link to pages that don’t change (e.g., a site map or your About Me page). Use the NoFollow tag for those links. In addition to low priority links, Google suggests using the NoFollow …

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Minimize site load time

By incorporating backlinks to reputable sources and optimizing your internal links, you can quickly raise your website’s domain authority from the teens to the forties or so. When you write headlines, it is not absolutely mandatory that you use keyphrases, but you get a decent bump in the search …

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Structure your content

If your target is international try to get links from sites hosted in as many different countries as possible. The same is true if you target local audiences, get as many links from sites hosted in the country you target. A new shift in SEO strategy, and a redefinition of …

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SEO LSI keyword driven best practice

Good formatting can instantly improve your page’s readability. This, in turn, can improve your engagement rate. Finding authoritative sites that’ll link back to your pages can be difficult. A great way to get your site more visible is to begin posting blogs on your site. Blogs increase the …

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Reap the rewards in the form of traffic and leads

Maybe blogs aren’t what you need right now. Maybe you should consider some long-form, evergreen content instead. Maybe we should get your user interface updated before we start delving into link building. SEO for small businesses doesn’t need to be complicated. You can improve your visibility in search …

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Usability benefits of an optimized URL

Because they’re so often avoided by using them you can access potential customers you would otherwise never attract. So if you want to build an effective SEO strategy make sure you research long tail keywords carefully. Like most SEO professionals, nothing wrecks my digestive system more than an organic …

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Action Plan

Search engines are powerful because they provide targeted traffic. Or in other words, search engines bring users that are seeking what you offer or sell. Targeted website traffic provides revenue and exposure like no other channel of marketing. Investing in SEO can have a much higher rate of return when …

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How do you make a Google friendly site?

Search engine optimization is a sure way to boost your site rankings on search engines if you know exactly how to go about it. You are sure to benefit from taking the advice in this article. Each tip has been tested by those who have succeeded in reaching the rankings …

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Google recommends quality hosting

Effective Search Engine Optimisation is a time consuming task which requires experience and specialist skills. Many web site providers claim to provide a search engine optimisation service however extremely few UK websites are currently well optimised if their aim is to achieve page 1 SERPS. While you want your sentences …

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SEO headings best practice

Google and other search engines also use the text of the URL of the page to determine the content of the web page. You should use your keyword or phrase in the URL of the web page - either the folder/directory structure or the HTML file/page name itself. As …

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How do you make a Google friendly link?

If your site had a stable flow of traffic and then it began to bounce in an instant, it’s obvious something suspicious is going on. Luckily, Google Search Console can help you notice a sudden spike or drop in search traffic so make sure you use it. The more …

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How can you enhance the user experience?

Analyze search engine rankings and web traffic to determine the effectiveness of the programs you’ve implemented, including assessment of individual keyword performance. Google counts thousands of PhDs as employees. And while its algorithm over the years has been incredibly vulnerable to abuse by spammers, increasingly it’s taking into …

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Make sure your website is indexed in Yahoo

While the page meta data (page description and keywords) are not nearly as important as they used to be, they still count. Take advantage of them by putting your keyword or phrase there. Use internal links with clear and informative anchor text. Web users want to see what the content …

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What the Keyword Data Tells You

It takes time for Google to recognize your website and assign it the authority it deserves. It takes time for it to see that changes have been made, compare the quality of your website and your content to everyone else in the same space. Like many of the other parts …

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