Use Hyphens To Differentiate Words In URL

Give your customers points toward free products. Be generous with the points, so it is easy for them to visualize cashing them in after a few orders. The points could be toward products or information, available only to those redeeming points, so customers feel special because they have access to …

more ...

Make it More Visual

Yes, contextual link building is important, because they boost results on search engines. But, the number of links on a particular content page also matters to Google. Quite simply, the better your SEO, the higher the chance your article will appear in a relevant search. This means people will find …

more ...

Can Images Help Improve My Website’s Search Engine Placement?

See what keywords are most popular in each country you’re targeting, and optimise the pages on that country’s section of your website accordingly. Also, remember that even a correct and accurate translation of a keyword or term may not be what people actually use to search for a …

more ...

SEO competitor link profile analysis best practice

When you incorporate real SEO into your website, you’ve made a conscious decision to plant a seed, nurture that seed, and help it grow over time. This long-term strategy and efforts produce high-quality results that continue to produce results year and year. Every Search Engines use different complex mathematical …

more ...

No Multiple Pages with the Same Keyword

Incorporating relevance and trustworthiness into your link building strategy is an essential part of your ranking efforts. Businesses should always remember that they can’t fool search engines. Google prefers organic links built by real people. Bombarding sites with the same anchor text won’t help you in any way …

more ...

Using social media for local SEO

The absence of a hard and fast definition of content allows for cross-genre experiments. Infographics, explainer videos, vlogs are products of such experiments. Visual images entertain users whereas written content provide them with new information. Infographics, which is the cross between the two, do both. The same applies to explainer …

more ...

Make Sure Your Website Content is Mobile Friendly

Before you publish, please proofread! Google doesn’t like spelling or grammar errors. Oh and don’t try to hide your keywords by, for example, placing them behind images because Google is much smarter than that. In the past, creating keyword rich anchor text used to be considered an effective …

more ...

Set-up An RSS Feed For Your Blog

Add structured data markup in your website's code to include vital business information for Google to find and showcase. A natural link profile has variety. The links come from different domains and links will have different strengths. Keywords and link building are no longer as impactful as they once were …

more ...

What promise do you make?

Now, keyword stuffing or having specific phrases on the site is not enough to get your site ranked on the popular search engines. And, it’s also of no use to get links from irrelevant sites. Analyzing content alone is not real SEO. Making a deliverable look pretty for a …

more ...

Competitor link profile analysis

Improving visibility and driving traffic are nice, but the most important goal is to achieve the goals of your organization. For most organizations, that means generating sales, leads, or advertising revenue. Search has penetrated the very fabric of global society. The way people work, play, shop, research, and interact has …

more ...



Make Sure Your Site Kicks Butt On Mobile

Cascading style sheets are external files that control various type and formatting attributes of elements on a web page. Some people include all of the font, table, and color-type formatting right inside the web page, which can add hundreds of lines of extraneous code, which dilutes keyword emphasis and slows …

more ...

So, how to start?

Google likes to pretend that great content, and great websites, will naturally acquire links. But for 99.999% of businesses, that’s terrible advice. If you want to stay competitive, you need to protect your website for the future. Put SEO on your long-term agenda and monitor your backlink profile …

more ...

Blogging is a content style

Include the right rich snippets, don’t add schema.org markup just to inform Google about all the other stuff you do. If a given site targets users in a particular location, webmasters can provide Google with information that will help determine how that site appears in its country-specific search …

more ...

What industry jargon is common among your buyers?

The best practice for internal linking is to think primarily about the user experience. Organically link to assets in a way that streamlines the buyer’s journey. The authority of the domain is important and it needs to be addressed in any walkthrough of SEO. Longer content tends to rank …

more ...

Link building, of course, is a science in itself

Your website must be set up to track the sources of conversions accurately; otherwise, you won't know which search engines produce the most leads—and you won't be able to continuously improve your SEO campaign. The three main pillars of Search Engine Optimization; content, links and site architecture will remain …

more ...


A service that does what you're looking for

Niche directories and directories attached to informative websites for a specific industry are a good choice. Having your business listed with such directories makes it easier to get indexed in the major search engines and helps people find you online. Google aims to ensure organic search engine marketing be a …

more ...

Monitor the evolution of your search results

It’s important to keep in mind that if search engine traffic is your only goal, your results will probably suffer. In order to please both the search engines (who will reward you with high rankings over time) and potential customers and return visitors, you need to offer value above …

more ...

Content is king or customer is king?

Relevance versus authority can be particularly challenging for beginner link builders as they begin the arduous process of securing links Search drives an incredible amount of both online and offline economic activity. Write a good, high-quality blog post and reach out to other blogs in your company’s industry, asking …

more ...


SEO techniques: What’s next?

Make the content flow easily to keep people intrigued and reading. One of the basic tools of the trade for an SEO practitioner is the search engines themselves. They provide a rich array of commands that can be used to perform advanced research, diagnosis, and competitive analysis. An internal link …

more ...

Discover competitors' common backlinks

Search engine optimization (SEO) is the process of generating more organic (i.e. free, natural) traffic from sites like Google, Bing and Yahoo. The seminal idea behind Google’s ranking technology makes it clear that inbound links are the primary vehicle by which Google discovers new pages and websites on …

more ...

Give visitors what they want

People have different search behaviours and of course languages based on their location so you need to adapt to these factors in order to rank on search engines. On the internet, the de facto “language” of structured data is schema.org. Schema.org is a democratic library of internet things …

more ...

Research semantically related keywords

The visual structure of your website is, in most cases, presented by the menu of your website. Of course, breadcrumbs and permalinks help a lot here as well, but these are not the things an ordinary visitor will take into account. The menu is. It’s great that people write …

more ...

Picking Profitable Local SEO Lead Generation Niches

Today, the secret to SEO is no secret at all. It's common sense. Brands that rank high on search engines have great content, address their target audience's search intent, and take the time to optimize their sites from a technology standpoint. How do you educate people so they do value …

more ...

What is your unique selling point (USP)?

Unlike links on your website, which should generally lead to further information and verifiable content on other pages, the links you build outside of your website are designed to bring net surfers to your little corner of the Internet. Therefore, they need to be written a little differently from the …

more ...


Add a Pin It plugin to your site

For some reason, everyone thinks posting a blog on your own website will magically increase your SEO presence and make your website stronger. Google guidelines are very strict and sites operating outside of current recommendations can receive a Google penalty. SEO needs to be done correctly and in competitive arenas …

more ...