Check which of your keywords are already used

The user’s keywords are typically shown in boldface when they appear in the search results (sometimes close synonyms are shown in boldface as well). Although lead generation via the Web is less direct than an ecommerce transaction, it is arguably just as valuable and important for building customers, revenue …

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Aligning Questions to Content

Analyzing content alone is not real SEO. Making a deliverable look pretty for a client is not SEO. When you have submitted your website to all the major search engines, you may be thinking, what is the difference between the website that appears at the top of the page and …

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Single-keyword SEO has been a staple for a long time

Reacting to reviews appears to be a wise thing to do. That does not mean you should respond to every single review. In my opinion, you should react to negative reviews. Responding to negative reviews will show potential customers how you handle problems and solve solutions to dissatisfied customers. The …

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SEO meta description best practice

There are far more unique search queries than generic ones. If you added up the search engine traffic of the most popular keywords, the number would not even come close to the amount of unique, niche keywords. This concept is known as “long-tail theory”. You should ensure that the first …

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Focus on getting your targeted keyword in the headline early on

Keyword research represents the very foundation of your SEO campaign and when done properly, keywords can drive traffic and rankings for your web pages. Keywords represent terms and phrases people type as search queries to find local businesses. See what keywords are most popular in each country you’re targeting …

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Comment links for SEO

Even though keyword research is the first and most important step in your SEO strategy, there are a few corners to cut. Using tools to make a long list of potential keywords is a great way to speed up your keyword research. Don’t be scared by the acronym SEO …

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Which SEO tactics pay the greatest dividends?

Needless to say, the number of individual domains referring to your website is an important factor in Google’s algorithm – but so is their authority. Successive Google algorithm updates have seen the nature of SEO change radically. Where once processes such as keyword stuffing – cramming words that are popular in …

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Essential indexes for your links

Having a news section on your site is a really good idea. It gives you the opportunity to fit in lots of keywords and it means you are regularly updating your website (which the search engines look favourably on). Having a blog on your site is good for the same …

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How do I know if I have toxic backlinks?

Continually add keyword-rich content to your website to make it an authority on a particular topic. As you add more and more content to your website it will become more attractive to people seeking out information on your topic and people will be more likely to tell others about your …

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Picking Profitable Local SEO Lead Generation Niches

Today, the secret to SEO is no secret at all. It's common sense. Brands that rank high on search engines have great content, address their target audience's search intent, and take the time to optimize their sites from a technology standpoint. How do you educate people so they do value …

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Space Management or Page Segmentation

An SEO strategy that builds your website’s relevancy and authority in the desired geographic area will ensure the site will be visible for a variety of search phrases. This increases the number of opportunities for your website to be seen among results. White Hat SEO These are SEO techniques …

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Do not hesitate to expand your niche area

Each algorithm change brings the search engine closer to its intended purpose. It’s getting harder and harder to “game the system” with exploitive linkbuilding strategies and blackhat SEO. When a search engine spider crawls your website it cannot rate its design nor measure the level of your customer support …

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Check for 301 and 302 redirects

User experience factors that improve mobile sites are related to better SEO rankings; external links continue to decline in importance What is it about Google algorithm updates that send all of our thoughtfully crafted, tried-and-true, SEO strategies out the window? Optimizing your website will invariably lead to more organic traffic …

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Validate The Big Opportunities

Monitoring tools are a huge part of ensuring only quality links are connected to your site, and give you an easy way to remove any negative or potentially harmful ones. The methods vary from technical practices you can achieve behind the scenes on your website (we tend to refer to …

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Reap the rewards in the form of traffic and leads

Maybe blogs aren’t what you need right now. Maybe you should consider some long-form, evergreen content instead. Maybe we should get your user interface updated before we start delving into link building. SEO for small businesses doesn’t need to be complicated. You can improve your visibility in search …

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Action Plan

Search engines are powerful because they provide targeted traffic. Or in other words, search engines bring users that are seeking what you offer or sell. Targeted website traffic provides revenue and exposure like no other channel of marketing. Investing in SEO can have a much higher rate of return when …

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What the Keyword Data Tells You

It takes time for Google to recognize your website and assign it the authority it deserves. It takes time for it to see that changes have been made, compare the quality of your website and your content to everyone else in the same space. Like many of the other parts …

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Guest posting.

With the proliferation of smartphones, tablets and e-readers, more people prefer using their mobile devices for searching the web and consuming content. Brands need to keep their websites up to speed. When optimizing sites for SEO most people concentrate on text searches, ignoring the vast number of image searches performed …

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