Create Data-Heavy Content to Build Whitehat Backlinks

Don’t let ego fuel your obsession with keyword rankings. And remember that your personal search experience is not necessarily what your prospective customers see. You might think that it is pointless to start learning SEO tips and tricks as the algorithms of search engines keep changing. That may be …

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Its all about plugins

If you’re choosing a SEO agency, look at the content that they have created for their clients, look at client testimonials and ask about the techniques they utilise in order to obtain the ranking. You’ve probably come across a few when you were looking for some answers and …

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Increase Organic Traffic by the manipulation of analytics

Don’t try to improve your website’s reputation by buying links or deliberately sharing links. Google has become very good at detecting these types of manipulative measures. It means that you risk falling heavily down in the rankings and it can destroy much of what you have spent time …

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Think about how to incorporate keywords into your article

Deep linking from within mobile apps can bring much needed oomph to mobile search efforts. There are many methods of ensuring your articles can be read easily. Some examples are: adding more paragraphs, headings, snappy sentences, and subheading. In other words, we’re able able to understand the true impact …

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I urge you to think about googlebot crawlers

Also known as LSI, the secret to finding the best keywords involves using associated and semantic terms as well as your keyword. Obviously every one wants the number one position, but someone has to come second. Now this isn't so bad as, while your website may only rank perhaps 4th …

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Create a search marketing strategy based on white hat SEO

Are they keywords with a history of high click through rates (CTRs) and conversion? Well-written content is also far more likely to generate backlinks - links from other websites directing people to yours. This will boost your sites ranking in search engines, ensuring that the content people are being directed to …

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Adjust your appearance in search by utilising RSS feeds

You know how sometimes people hide content on the mobile version of their page? For SEO purposes, you should definitely monitor the click through rates of different pages. You should be able to see the rates of specific pages on your website in Google Search Console. The tactic of improving …

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Regularly Release Useful Information for Free

Internal page linking is an important part of on page SEO. These can be interpreted as binding your website together. A better average time on your website leads to a lower bounce rate and a greater user experience. Make the navigation through your website as smooth as possible. There’s …

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SEO is not about stuffing a paragraph full of links and keywords

Though buying links may be a good marketing strategy, Google is on the lookout and cautions webmasters against attempting to manipulate the system. Setting up Google My Business is a must for your SEO gameplan. It is this that dictates whether your business will claim the space on the right …

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Carrying out competitor research is crucial to any SEO campaign

A webpage’s loading speed is very important for its ranking. Users don’t want to spend time waiting for a page to load; they want to see your content immediately. Webpages with high loading times have high bounce rates, and high bounce rates often result in poor rankings. As …

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SEO starts when you create the title tag

Most marketers focusing on SEO break down SEO into onpage efforts and off-page efforts. And when focusing on off-page efforts, a common SEO mistake marketers make is believing that their site will receive more SEO traffic if only they can find enough websites to build links on. Make sure that …

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Questions Over Keywords

Understanding the current health of your website from an SEO perspective is crucial to the beginning of every SEO campaign. RankBrain and other machine learning systems examine user behavior to deliver the “best” search results possible. Unfortunately, what’s deemed best for one query might not be the best for …

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Do Your Research

All sites have a home or "root" page, which is usually the most frequented page on the site and the starting place of navigation for many visitors. Unless your site has only a handful of pages, you should think about how visitors will go from a general page (your root …

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Don't make your own URLs compete against one another

While there are a ton of great SEO companies out there providing valuable work and helping companies to reach new heights in terms of their exposure and profits, the unfortunate fact of the matter is that there are probably more not so great SEO companies. Many moons have passed since …

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Finding the 'Low-Hanging Fruit'

It is worth noting that when it comes to link building, it is very difficult to find a site owner willing to give you a link freely. Usually you give something back in return. Think of the last time you wanted to purchase a product but knew next to nothing …

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Set-up An RSS Feed For Your Blog

Add structured data markup in your website's code to include vital business information for Google to find and showcase. A natural link profile has variety. The links come from different domains and links will have different strengths. Keywords and link building are no longer as impactful as they once were …

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Make sure contact forms and contact information are current

For those seeking to sway public (or private) opinion about a particular topic, SEO can be a powerful tool. By promoting ideas and content within the search results for queries likely to be made by those seeking information about a topic, you can influence the perception of even very large …

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Guest posting.

Users searching for your site on Google might not necessarily want to land on your homepage. is of primary importance to have relevant backlinks coming in to your website. Mind you! The links should have relevancy to the content of your page. The more the number of relevant backlinks coming …

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A service that does what you're looking for

Niche directories and directories attached to informative websites for a specific industry are a good choice. Having your business listed with such directories makes it easier to get indexed in the major search engines and helps people find you online. Google aims to ensure organic search engine marketing be a …

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Do you struggle with optimizing your posts for SEO?

A focus on the formatting of your page can facilitate the crawling for search engines, while it also enhances the readability for your readers. Google has made it apparent that site speed matter in search rankings, and today, with a bigger emphasis on the user experience than ever before, site …

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Landing page analysis is important for SEO

Website performance metrics also play a large role in SERP positions, because these performance metrics indicate how well visitors can engage and consume your content. Have you ever wondered why Google.com delivers different results for a user in the US than for a user in Germany? Longer sentences are …

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Which page on my site is most relevant for that phrase?

You should definitely be using canonical URLs with keywords and a relevant directory structure that also includes keywords. You should also avoid using too many page variables after the URL. If you have several versions of your site in different languages, add visual cues linking to your multilingual content in …

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Technical aspects of search engine marketing

Do not even expect to be on the first page of the Google if you believe in the theory that link building is an outdated concept. Bing has a partnership with Facebook that allows it to access data on user behavior on Facebook and use that to influence rankings and …

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Content is for humans

Search engines are answering machines. Whenever a user types in his/her query and presses the enter button, the Search Engines would quest its directory of documents/information (that has already been crawled and indexed) and come back with the most relevant and popular results. Be under no illusions, advanced …

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Domain authority (DA) is NOT the ultimate metric

You should always Google keywords before committing to them.because it’ll help you to understand what—in Google’s eyes—is the best result for that particular keyword. If most of the results are vastly different to the content you’re trying to rank, it probably isn’t a …

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